US turkey returns to China after a six-year ban
After a gap of six years, whole US turkeys are back on the menu in China. Promotional events were in full swing throughout the month of November across China by the US Agricultural Trade Offices (ATO) of the US Department of Agriculture, Foreign Agricultural Service. ATOs and their partners in Beijing, Shanghai, Guangzhou, Shenyang, and Wuhan spotlighted US turkeys (provided by the USA Poultry and Egg Export Council), with recipe ideas at markets, presentations about Thanksgiving dinner traditions and typical side dishes to local shoppers, and a traditional Thanksgiving dinner for key hotel and restaurant interlocutors. These events were designed to increase awareness of the U.S. turkey – and Thanksgiving purchases – with food bloggers and influencers, hospitality managers and hoteliers, regional food importers and distributors, retail market consumers, and even with chefs and culinary schools in China.
US turkeys were not available in China because of a ban on U.S. poultry beginning in January 2015, due to a December 2014 outbreak of avian influenza, informs USDA FAS. Since then, China gradually re-opened the market for US poultry producers, starting November 2019 and continuing through 2020, when the United States and China entered into the U.S.-China Phase One Economic and Trade Agreement.
Although the agreement stated that American poultry farmers can export more than $1 billion worth of poultry and poultry products each year to China, that limit hasn't been reached yet.
According to data released by the USA Poultry&Egg Export Council (USAPEEC), broiler exports to Mexico, Cuba, Philippines, and Guatemala for January through October this year reached an all-time high in both volume and value, while exports to China during the period set a year-over-year record in value. US turkey export value for the ten-month period increased by 12.6% from the same period of last year. And turkey export value to Haiti, El Salvador, and Honduras reached an all-time high. Total egg exports (table eggs plus egg products in shell egg equivalent) for the first ten months of this year increased by 18.5% to 289.1 million dozen. The value of those exports grew by 42.2% to $262.3 million.
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