US: COLUMBUS Craft Meats launch new products to elevate holiday entertaining
The makers of COLUMBUS® Craft Meats have unveiled seven new products to elevate holiday entertaining and provide irresistible snacking options. From two new varieties of the popular COLUMBUS® Charcuterie Trios to a new version of the best-selling COLUMBUS® Charcuterie Tasting Board, this product lineup delivers a mix of category favorites in fresh formats, as well as new items to explore, such as COLUMBUS™ Craft Nuts. In addition, the brand is reintroducing COLUMBUS® Secchi Salame, a fan-favorite in the category.
"We’ve curated the perfect salumi combinations to enhance tasting experiences both at home and on the go this holiday season", said Sean McNeil, senior brand manager for the COLUMBUS® brand. "There’s truly something for everyone. Our 12-ounce Charcuterie Trio remains the best-selling items in the dry deli category, so extending the offerings to include other options was a natural fit. During the 2022 holiday season, our Charcuterie Tasting Board was the best-selling item in our portfolio, so the new COLUMBUS® Tour of Italy Tasting Board is an exciting addition for consumers".
The COLUMBUS® Rustic Charcuterie Trio savors authentic traditional flavors featuring Sopressata Salame, Prosciutto and uncured Coppa, while the COLUMBUS® Bold Charcuterie Trio delivers a vibrant flavor with Hot Sopressata, uncured Hot Coppa and uncured Chorizo. Whether seeking authentic traditional flavor profiles or a lively statement on the palate with zesty heat and smoky undertones, the Trios promise an exceptional quality of artisanal cured meats that both impress at parties and satisfy during everyday occasions. It is available at retailers nationwide, including Target, HyVee, Albertsons, Safeway and Savemart.
A new release from the brand, four varieties of premium COLUMBUS™ Craft Nuts will level up any charcuterie board and satisfy sophisticated snack cravings. Alongside the premium salumi and artisan cheese, these will inspire you to create your own Perfect Charcuterie Bite for the ultimate holiday gathering, and are ideal for snacking:
COLUMBUS™ Craft Nuts are available at retailers nationwide, including Raley’s, Albertsons, Safeway, HyVee and Savemart.
The latest Charcuterie Tasting Board creation, the COLUMBUS® Tour of Italy Tasting Board, is a culinary journey through Italy, featuring a delightful selection of Italian craft meats, cheeses and accompaniments that will transport your taste buds and provide a gourmet experience without the effort. Impress your guests with this convenient charcuterie board, perfect for entertaining, picnics and more. It is available at retailers nationwide, including Kroger, Target, Albertsons, Safeway and HyVee.
With countless requests from fans eagerly awaiting its return, a beloved charcuterie classic is being reintroduced: COLUMBUS® Secchi Salame, an ultra-premium salami featuring the flavors of crushed white and black peppercorns and burgundy wine, boasting a subtle, smooth flavor that embodies the authentic taste of Italy. Crafted in San Francisco and inspired by traditional Italian Salametti, COLUMBUS® Secchi Salame — “Secchi” means “dry” in Italian — is hand-tied and slow-aged for 21 days in a natural casing using traditional methods and high-quality ingredients. Made with the finest ingredients and a commitment to tradition, this salami is one of the brand’s oldest recipes and a testament to over 100 years of expertise in crafting exceptional charcuterie. It is available in whole sticks at select retailers nationwide, including Save Mart, Albertsons, Pavilions, Raley’s and Publix.
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