USA

Oberto launches new pork jerky product

Products

The company is expanding its product portfolio, launching the category’s first-ever Pulled Pork Jerky.

Posted on Jul 26 ,06:16

Oberto launches new pork jerky product

Oberto says its category expansion is part of the company’s bigger mission to provide more delicious, convenient, and better snacking products for the consumers.

“As the #1 better-for-you brand in the meat snacks category, it is our goal to develop innovative new products with no artificial ingredients and have the highest quality ingredients and taste,” said Oberto President and CEO Tom Hernquist. “We think our customers, new and old, will become fast fans of the new Oberto Pulled Pork.”

The new Oberto Pulled Pork Jerky will be available at retailers nationwide starting in August.
Oberto launched several other category innovations – All-Natural Oberto Pepperoni Jerky, Oberto better-for-you meat snack sticks and Oberto Trail Mix with jerky – as the company is looking to further differentiate itself in the booming meat snacks category which has exploded to more than $3 billion dollars in annual revenue.

 NEWSLETTER - Stay informed with the latest news!

Comments





Similar articles

SCOTLAND

QMS continues efforts to engage Westminster and Holyrood on the importance of Scotland’s red meat supply chain

Following its successful showcase of the Scotch Beef, Scotch Lamb, and Specially Selected Pork br...


Read more Read more
WALES

HCC: Reducing calving intervals will save cash and boost productivity

The average calving interval for beef dams in Wales was 420 days in 2024, according to the l...


Read more Read more
INTERNATIONAL

How Ammeraal Beltech's uni DTB revolutionised production at Dovecote Park

Dovecote Park, a family-owned business renowned for producing premium British beef, veal, and ven...


Read more Read more
Websolutions by Angular Software and SpiderClass