USA

Japanese buyers visit Wisconsin to learn about US dairy cattle and beef quality

As sales recover slowly from the pandemic in Japan’s foodservice sector, buyers are seeking new ideas to cap rising input costs. A key strategy for USMEF this year is to present economical options to buyers, such as underutilized cuts of beef and in some cases, beef from dairy cattle. Japan abolished the cattle age limit for imported beef in 2019, which opened the door to importing beef from dairy cattle.

Posted on Jul 09 ,00:10

Japanese buyers visit Wisconsin to learn about US dairy cattle and beef quality

USMEF’s Tokyo office led a team of foodservice buyers to Wisconsin last month to examine dairy cattle production and learn about dairy beef quality.

“Team members learned about dairy cattle breeding and raising and the production differences between beef cattle and dairy cattle,” says USMEF Marketing Director Tatsuru Kasatani. “Most important, we were able to demonstrate the high quality of beef from dairy steers and cows. These buyers are now very receptive to purchasing these products from the United States”.

Funding support was provided by the Beef Checkoff Program and Wisconsin Beef Council. The tour was also supported by the Wisconsin Corn Promotion Board and Wisconsin Department of Agriculture.

 NEWSLETTER - Stay informed with the latest news!

Comments





Similar articles

SPAIN

Spain: The meat sector consolidates its leadership in the agri-food industry

According to the latest available data, the sector reached a total turnover of €41.337 ...


Read more Read more
INTERNATIONAL

Cargill: Consumers are seeking more protein for health and taste in 2025

People are eating more protein than ever before, with 61% of Americans increasing their protein i...


Read more Read more
SPAIN

Pork gains presence on Spanish tables

This growth marks a shift in trends that began the previous year, following a period of slight de...


Read more Read more
Websolutions by Angular Software and SpiderClass