JBS Green Offices will accelerate the commercial requalification of thousands of small producers in Pará
JBS, one of the largest food companies in the world, will support the government of Pará in the environmental regularization of more than 4,000 small rural producers, making the structure of the Green Offices, a JBS program that aims to regularize socio-environmental liabilities of rural properties, available to them. Continuing the commitments announced at COP-28 in Dubai, the company joined the Pará Sustainable Territories Platform. In addition, JBS has already retrained, through a partnership with the state's Forest Restoration System (Sirflor), 12 cattle ranchers, who have returned to the formal cattle supply chain.
Managed by the Pará State Department of Environment and Sustainability (SEMAS), the Sustainable Territories Platform integrates the public and private sectors, as well as the Third Sector, with the aim of strengthening low-carbon socioeconomic development actions in the state. Sirflor is a program developed in partnership with the MPF, the Pará State Government and private companies for the commercial requalification of producers.
Through the Green Offices, JBS specialists mapped producers in the state of Pará who were blocked from purchasing systems due to environmental liabilities and guided them on the new process for requalification. The Company then supported the producers in all stages of regularization within Sirflor.
Aimed exclusively at cases of deforestation identified by PRODES (the Satellite Monitoring Project for Deforestation in the Legal Amazon), the tool identifies the area of environmental liability, which must be isolated by the producer for regeneration work. A qualified technician then issues a report that verifies the measures and the producer pays a compensation fee for environmental damages. Only then does the producer receive the Declaration of Commercial Legality (DLC), valid for 1 year and renewable. With this DLC, the producer is authorized to resume selling animals to industries.
For Fábio Dias, Friboi’s Livestock Director and JBS Brazil’s Regenerative Agriculture Leader, the partnership represents another important step forward for the entire production chain, as it supports and guides producers, in addition to retraining them for more sustainable livestock farming. “ All of this contributes even more to our strategy of transparency in each action, offering services with operational and managerial guidance and support to our suppliers. With this, everyone wins, ” highlighted Dias.
The new livestock farming in Pará
This months, the Government of the State of Pará, together with representatives from the entire sector, held the event 'The new livestock farming of Pará', which aimed to discuss sustainable opportunities for livestock farming in the Amazon. On the occasion, which was attended by Governor Helder Barbalho, around 12 rural producers who were requalified with support from JBS received the DLC.
During the ceremony, Fábio Dias highlighted the importance of aggregating knowledge, in addition to reintegrating rural producers through engagement, support and mutual partnership between industry, producers, and other private and public actors. It is worth mentioning that producers will have periodic monitoring of their regeneration areas through inspections and satellite images, and that the procedures generated in Sirflor anticipate steps that producers would take during the process of analyzing the CAR for their property, allowing greater agility for CAR approval.
"Because of a problem with a piece of land that was merged with my property, I was unable to sell to JBS. That’s when I was told about the Green Offices, which could help me, free of charge, find a solution to the problem. JBS specialists analyzed the area, advised me on the next steps and resolved the entire situation. I thought it would take too long, but the entire process was very quick and now I can supply the company again. I am very grateful for the initiative", says cattle rancher Carlos Lúcio, from Cumaru do Norte (PA), who received the DLC.
Since the creation of the Green Offices program in 2021, the program has already regularized more than 12,500 farms and directed 4,700 hectares for forest restoration, with 20 units throughout Brazil. Currently, a team of more than 30 specialists is dedicated to the project and JBS expects to expand its services and support formats to more producers by the end of 2024.
In addition, this year, the Company began operating Green Offices 2.0, its newest hub for providing socio-environmental services to rural producers. The system offers assistance on three different fronts: Green Environmental Office, for environmental regularization and free reinsertion of farms into the production chain; Green Technical Assistance Office, for supporting the improvement of soil productivity on small family farms, aiming at pasture recovery, improvement in water availability and quality with actions to protect and recover springs; and Green Management Assistance Office, which provides training and tools aimed at improving management and productivity for producers to perfect the management of their production and properties.
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