Indonesia expects increased demand for native and coloured chicken
Native chicken and coloured chicken are to register a growth in demand of 80% in Indonesia, according to the national Local Poultry Farmers Association (Himpuli).
A growing number of middle-class people in the country and higher disposable income is fuelling the market for native and coloured people, reports Asian Agribiz.
"Of the total demand, 70% is from households and the remaining is from the Horeca industry. For native chicken, the main markets are West Java and Sumatera while the main markets for coloured chicken are in Jogjakarta, Central Java and East Java", Ade Zulkarnain, chairman of Himpuli.
The association is working on a project to develop export markets for native chicken and coloured chicken but also advise the local breeders to participate in industrialising the sector.
Indonesian Coloured chicken (Ayam Cemami) s an uncommon and relatively modern breed of chicken from Indonesia. They have a dominant gene that causes hyperpigmentation (Fibromelanosis), making the chicken entirely black; including feathers, beak, meat, and internal organs. The breed originated from the island of Java, Indonesia and first imported to Europe in 1998 by Dutch breeder Jan Steverink. Currently, this type of chicken is grown in the Netherlands, Germany, Slovakia and the Czech Republic.
Nevertheless, their exotic appearance and rarity in the Western world pushed the price for one bird up to $200 in the last couple of years.
(Photo source: Gold Feather Farms)
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